Regrow

Agriculture is accelerating climate change. Farming contributes an estimated 11% of global greenhouse gas emissions, and this number is expected to grow. This isn’t inevitable, however. Not only could we slow global warming by changing the way we cultivate food, but we could actually take more carbon out of the atmosphere than we’re producing. An evolved approach to agriculture has the potential to make it our strongest tool to combat climate change.

Regrow is an ag startup that combines sustainability and scalability to empower regenerative agriculture that protects the planet, nourishes people, and grows farmer profit. In the first half of 2022, the digital platform garnered $38 million in Series B funding and a multi-year partnership with General Mills to monitor 175 million acres of farmland in North America, South America, and Europe.

I partnered with Zeus Jones to refine Regrow’s value proposition, establish brand tone and positioning, and write website copy.