Copywriting. Creative Direction. Brand Strategy.

Words

Patrick Murphy Berlin Copywriter

Prosper Chicago

I teamed up with design goddess Anne Ulku in January on an identity overhaul and website build for a non-profit doing incredible work in Chicago. The organization, operating at the time as Feed Chicago, sprang to life last summer to combat food insecurity in Chicago caused by COVID-19. As the pandemic rolled on, the organizers refined their approach and began to evolve into a permanent, sustainable model.

Anne created a beautiful visual system, and I handled naming, brand positioning, and site copy.

Prosper Chicago purchases nutritious, to-go meals for those in need that can be accessed via a text-based service and picked up free of stigma from BIPOC-owned restaurant partners throughout Chicago. Learn more and support their work.

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